About the job

The Marketing Community Manager for GTM will be responsible for engaging our existing community and growing our brand’s reach. This role requires a blend of marketing skills, community management expertise, and a strategic approach to drive engagement that aligns with GTM goals. You will actively participate in shaping our voice and presence across platforms, creating valuable connections, and increasing product adoption.

Key Responsibilities:

• Community Building & Engagement: Develop and implement strategies to grow, engage, and nurture our online community across social media, forums, and other channels

• GTM Support: Partner with the product and marketing teams to align community initiatives with GTM launches and marketing campaigns

• Content Creation & Moderation: Create engaging content that resonates with our audience, including social posts, blogs, newsletters, and event announcements

• Event Management: Organize and host online and offline events, webinars, and other activities to engage the community and showcase product updates

• Customer Feedback Loop: Act as the bridge between our customers and the internal team by gathering feedback, identifying trends, and advocating for community needs

• Performance Tracking & Reporting: Monitor, analyze, and report on community growth, engagement metrics, and feedback to continuously refine and improve community strategies

• Collaboration: Work cross-functionally with product, customer support, and marketing teams to ensure community alignment with overall company goals

Requirements:

• Experience: 3+ years of experience in community management, marketing, or a similar role, with proven experience in GTM strategies

• Communication Skills: Exceptional verbal and written communication skills, with the ability to connect and resonate with various audience types

• Strategic Mindset: Strong understanding of community dynamics and a strategic approach to fostering loyalty and engagement

• Project Management: Ability to manage multiple projects and deadlines effectively, with a keen eye for detail

• Analytical Skills: Experience in tracking, analyzing, and reporting on community engagement and growth metrics

• Tools: Proficiency in social media management, community engagement, and marketing analytics tools

Preferred Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, or a related field

• Previous experience in a SaaS or tech company is a plus

• Familiarity with [insert relevant tools here, e.g., CRM, analytics tools]